Simpson expands

Simpson Marine has expanded the presence of Fairline Yachts in North and Southeast Asia. In June 2018, Simpson added the British motoryacht brand to its portfolio for Hong Kong and the Philippines, and is now spreading this partnership across Asia.

With a history spanning more than 55 years, UK-based Fairline Yachts has a global reputation. Comprising the new stylish express-cruiser F//Line 33 with speeds approaching up to 50 knots, the modern, sporty and performance Targa line (45-65’) and the luxury flybridge Squadron line (50-68’), with the new flagship Squadron 68 that premiered at the Cannes Yachting Festival in 2019. The three ranges have been entirely redesigned by Alberto Mancini, the Italian designer who has worked with many yacht designers and builders in the world. Mancini has injected his creativity into all the new Fairline models, while upholding Fairline’s understated elegance, comfort and performance

“The Simpson Marine team is extremely enthusiastic about the performance levels of all the Fairlines that we tested in the past year, with special mention to the new models we recently trialled at Cannes Yachting Festival in September,” says David Walder, Fairline sales manager at Simpson. “Extending our representation of Fairline Yachts within North and Southeast Asia makes perfect sense and is a natural progression for us as a regional company.”

“We have significant interest around this latest addition to our portfolio and we can’t wait to expand further with dedicated launches around the region and a strong display planned at the 2020 Singapore Yacht Show. We have secured stock models to ensure quick availability, including the all new F//Line 33 and the new Squadron 50, so clients can have their yachts delivered quickly,” says Richard Allen, group general manager at Simpson Marine.

“Both Fairline and Simpson Marine value customer service which is crucial when working with our authorized dealer partners. Our work with Simpson enables us to increase visibility of the Fairline brand across the region," explains Dennis de Roos, Fairline’s commercial director.

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